Grossmont Union High School District
- Client
- Grossmont Union High School District
- Project
- Grossmont Union High School District Campaign
- Since
Project details
The Grossmont Union High School District is a public school district in eastern San Diego County, California. It is best known for its commitment to providing a safe and collaborative learning environment to support academic achievement and social development for all students. We collaborated with the district for a three-month campaign utilizing strategic marketing tactics to increase enrollment and organic traffic.
We deployed digital ads on various platforms, created eye-catching commercials, and utilized Search Engine Optimization. We targeted the right audiences based on geographic, demographic, and psychographic variables.
Requirements
- Increase the website events
- Increase the website visitors
Results
The Grossmont Unified School District Campaign delivered 6.3 million impressions, from which we generated 7,312 website visitors and tracked a total of 1,148 events (actions taken by interested individuals on the website).
