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UWorld is the worldwide leader in online learning to prepare for high stakes exams. Since 2003, UWorld has helped millions of undergraduate, graduate, and professional students prepare for their exams.UWorld came to us looking to improve on their previous SEO efforts. Operating in a highly competitive market, they wanted to improve overall rankings for targeted keywords and expand into a younger market to breathe new life into their test prep courses

Requirements

  • To improve the search position for key terms, such as “sat prep,” and move up from page ten to the first two pages of Google search results.
  • To increase brand awareness among a younger demographic
  • To increase site visits.

Results

Organic Traffic Up By 128%SEO content and page optimizations created a steady and sustainable increase in organic traffic.
  • TargetSEO
  • Organic Keyword Growth Up By 130% in Top 3 of SERP Since March of 2020, UWorld has added 765 additional keywords in Google’s top 10 search results.
  • 210 Page One KeywordsUWorld now ranks on the first page of Google SERPs for 210 keywords, up 200% since their topic cluster approach began.
  • High Visibility Tactics – Position ZeroDevelop Position Zero & Answer Bot Readiness
  • Blog Organic Traffic Up By 634% Our topic cluster strategy boosted the organic traffic on their blog pages by 634% compared to the 12 months prior to UWorld’s SEO campaign.